As domestic consumption slows, Chinese businesses are trying to gain a foothold elsewhere.
From Temu to Shein and from TikTok to BYD, several companies with Chinese origins have burst onto the global stage in recent years. Now more are following in their footsteps, especially in the consumer tech sector.
While chuhai (出海 or ‘going overseas’) has been a buzzword among Chinese entrepreneurs and businesses since the start of this decade, companies are pursuing the strategy with greater urgency amid China’s economic slowdown.
“For a long time, there really wasn’t a who
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